Why Are Some Marketers Smart Enough To Spot Overlooked Trends?
I just don’t have the time is the excuse that stops most people from ever noticing what is coming next. Meanwhile, a small group of marketers keep spotting opportunities months before everyone else catches on, and it has nothing to do with luck or long hours. The habit behind it is smaller than you would expect, built from curiosity rather than effort, and it fits into an afternoon you already have, one you were probably going to spend somewhere else anyway.
